Your Supply Chain, Redelivered

Addressing complex healthcare challenges.

Inform IQ, Broughton Pharma subsidiary was created to transform the way healthcare facilities manage drug shortages and procurement inefficiencies.  With over 20 years of pharmaceutical sourcing experience serving 2,500+ healthcare facilities including hospitals, surgery centers, physician practices and government entities, InformIQ has the trusted leadership experience needed to help navigate procurement challenges.  

Our mission is to provide transparent, reliable, and cost-effective solutions to healthcare providers. Through real-time market intelligence, seamless procurement integration, and no-markup pricing models, we empower facilities to make smarter, data-driven decisions. InformIQ removes inflated costs and optimizes medication sourcing. 

Hard Work Meets Integrity

InformIQ drives healthcare procurement transformation through our core values, building trusted partnerships with the facilities we serve.

Transparency

We believe in full pricing and supply chain transparency. Our no-markup policy ensures no hidden fees or inflated costs. You pay what we pay. 

Reliability

We’re dedicated to providing trustworthy access to essential medications. Strict DSCA-ready compliance and thoroughly vetting vendors allows us to ensure facilities receive safe products.

Innovation

Our forward-thinking approach leverages real-time market intelligence and data-driven solutions to keep you ahead of shortages and cost fluctuations.

Partnership

We’re an extension of your team, working side by side with your existing vendors, GPOs, and procurement processes to provide seamless support and cost-saving solutions.

Meet Our Team

Kenny Stone

CEO

Herb Baker

Vice President

Colin Moore

General Manager AND master of data

Molly Curry

Purchasing Manager

Mallory Crawford

Account Executive

Brian Johnson

Account Executive

Alicia Frasher

accounting coordinator

Jessica Schenck

shipping coordinator

Ready to Expand Your Procurement Strategy?

At InformIQ, we’re committed to delivering the solutions that revolutionize how healthcare facilities manage their supply chain. Let us help you take control, and drive lasting impact for your patients and your bottom line. Contact us today to discover how we can streamline your procurement process.

Subscribe To Our Newsletter

Sign up for The Pharma Flow, where we cover news, research and conversation in the pharmacy supply chain world.